FuturMaster and MCP announce value added reseller agreement

Boulogne-Billancourt, France – July 28, 2020

FuturMaster, one of the leaders in Supply Chain Planning and Trade Promotions Management software, today announced a Value Added Reseller agreement with MCP, a management consultancy partner specialising in industrial planning in the DACH region in Europe (Germany, Austria and Switzerland).

Since its creation in 1994, FuturMaster has demonstrated its ability to address Supply Chain Planning challenges in every business sector. The DACH region is a strong industrial area where supply chain planning is a day-to-day challenge, especially regarding the volatility and the uncertainty that all companies have to cope with. MCP has a strong knowledge of the industrial specificity in the DACH region. The objective of this partnership is to combine the expertise of both companies to offer a unique value proposition for this geographic area.

FuturMaster Supply Chain Planning solutions enable companies to achieve service excellence, increase revenue by improving sales forecasts and decrease costs by optimising supply chain processes. The implementation of FuturMaster solutions generate immediate value for clients through increased top line, reduced capex and working capital and improved operational margins.

The company has been recognised by the Gartner as one of the top players of its Magic Quadrant for Sales & Operations Planning and Supply Chain Planning System of Records. FuturMaster solutions are used by more than 600 customers including Heineken, L’Oréal, Haribo, Lactalis, Mars Royal Canin and Sanofi.

With the expansion of FuturMaster’s network, companies in the DACH region will benefit from the solution of a top player. MCP’s many years of industrial expertise is perfectly combined with the requirements and typical challenges of the food, cosmetics and consumer goods industries.

Yacine Zeroual, General Manager Southern Europe of FuturMaster: “Today, FuturMaster is the first best-of-breed Supply Chain Planning solution in France with over 26 years of expertise in the sector. Thanks to this partnership with MCP, we want to leverage both companies’ know-how in order to become the leading Supply Chain Planning solution and partner in the DACH region in particular for the Consumer Packaged Goods industries. MCP was the perfect match for us: we share the same values, they are supply chain experts and have a very good reputation. We’re excited and confident that we can rapidly have a large footprint in Germany, Austria and Switzerland together and enable companies in the region to gain competitive advantage by using our solutions.”

Christoph Hansal, Partner at MCP: “With FuturMaster, MCP is able to provide our customers with a best-of-class solution for all Supply Chain relevant processes. The tool complements our existing portfolio perfectly: we can now offer solutions from strategic long-term planning in the Supply Chain down to sequencing and optimising on the shop floor. We look forward to working with FuturMaster to support German, Austrian and Swiss companies in the volatile consumer goods market with the ideal supply chain management solution. The two companies also share common values: delivering business value to their customers and investing in long-lasting relationships with customers to support excellence.”

Picture: Yacine Zeroual, General Manager Southern Europe of FuturMaster and Christoph Hansal, Partner at MCP

About MCP:

MCP started out as a management consultancy in 2007. Due to the many years of experience in the industry, the focus shifted to the implementation of industry-specific tools, processes and planning algorithms to optimise production planning. MCP selects best-of-breed solutions for manufacturing companies and supports them in implementing planning processes and planning systems according to modern principles. Due to the expertise in the fields of machine learning, mathematical optimisation or customised algorithms, challenges in planning are being solved in the best possible way.

MCP thus actively contributes to a reduction in the use of resources and the ecological impact of production. For more information, visit: http://www.algorithm-factory.com/

About FuturMaster:

Providing artificial intelligence (AI) augmented Supply Chain Planning solutions, FuturMaster helps clients achieve service excellence, growth in revenue and profit. More than 600 customers, representing over 10,000 users across 90 countries, trust FuturMaster to optimise their end-to-end supply chain planning (demand, supply and S&OP) and improve their business performance. With over 26 years of expertise, FuturMaster solutions have been deployed at global leaders in multiple industries, including L’Oréal, Heineken, Lactalis, Mars Royal Canin or Sanofi. Founded in 1994, FuturMaster has offices in France, the UK, Singapore, China and distributors in Australia, Brazil and in the DACH region in Europe (Germany, Austria, Switzerland). For more information, visit www.futurmaster.com