THRIVING AMIDST DISRUPTION: HARIBO'S STRATEGY TO ENSURE HIGH PERFORMANCE IN A DISRUPTED WORLD
HARIBO'S STRATEGY TO ENSURE HIGH PERFORMANCE IN A DISRUPTED WORLD
HARIBO
Case Study
Learn from Haribo France's experience in coping with the COVID-19 crisis and transforming their supply chain. In this insightful session, Haribo France presents their journey as a confectionery market leader with 16 production sites worldwide. They discuss their plans to expand business outside Europe, the success of Haribo France as a powerful brand, and their main competitors in the market. Additionally, they explore the four main pillars of their product portfolio, targeting different consumer groups and emphasizing moments of enjoyment and sharing. The webinar then delves into the transformation of Haribo France's supply chain, initiated prior to the crisis, which enabled them to navigate the challenges posed by COVID-19 effectively.
The implementation of demand planning, S&OP processes, and forecasting tools has significantly improved their key indicators, such as forecast accuracy and customer service level.
- Haribo: birth, origin, and development
- We love Haribo: a whole generation
- Transformation of the supply chain
- Ensuring high performance in a world disrupted by Covid-19
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HARIBO
Webinar
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HARIBO
Video
Case Study Abstract
In this webinar, Haribo France shares their experience in responding to the COVID-19 crisis and transforming their supply chain. Haribo France, a leader in the confectionery market with 16 production sites worldwide, discusses their expansion plans beyond Europe, the success of their powerful brand, and their main competitors. They highlight the four main pillars of their product portfolio, catering to different consumer groups and creating memorable moments. The webinar then explores Haribo France's supply chain transformation journey, which started before the crisis and proved vital during the pandemic.
Download the presentation deck to gain valuable insights into operational excellence and adapting to a changing environment.