HEINEKEN

Explore how Heineken, a renowned global brewing company, partnered with FuturMaster to accelerate business value amidst a volatile operating landscape. With a longstanding collaboration spanning over 20 years, Heineken embarked on a transformative journey by migrating to FuturMaster Bloom, a cloud-based SaaS solution. This strategic move aimed to standardize end-to-end demand and supply planning across multiple operating companies worldwide.

By leveraging advanced features such as machine learning and artificial intelligence, Heineken recognized the potential business benefits of FuturMaster Bloom. The cloud-based solution not only improved operational efficiency but also aligned with Heineken's IT strategy. A proof of value exercise highlighted significant potential for enhancing business outcomes.

To address the challenges posed by a dynamic market, Heineken initiated an Above OpCo planning project in Europe, focusing on three operating companies: Hungary, Czech Republic, and Slovakia. By optimizing supply networks and leveraging the FuturMaster supply network optimization solution, Heineken achieved tighter network optimization and substantial cost savings. The successful deployment of this solution marked the beginning of a transformative journey that holds promise for future expansion into other operating companies.

Stay tuned as Heineken and FuturMaster continue to drive collaboration, explore new technologies, and develop innovative functionalities to adapt to evolving business needs.