SCALING UP DEMAND PLANNING PROCESSES
Moy Park's Journey To Manage Growth And Volatility
MOY PARK
Case Study
Moy Park, a part of the Pilgrim's family, needed to upgrade its management processes due to business growth and the introduction of a more formal S&OP process. They selected FuturMaster in 2013 to solve the demand forecasting elements of their S&OP process. The implementation included demand planning and advanced promotion management modules. The system significantly improved forecast accuracy and reduced bias. However, challenges arose in the past two years, including the impacts of Brexit, COVID-19, and inflation. Despite these obstacles, Moy Park saw continuous improvements and remained focused on achieving forecast accuracy and bias targets. The company's transition into the Pilgrim's family further influenced their approach to demand planning.
Moy Park worked with FuturMaster on a roadmap to upgrade to FuturMaster Bloom, incorporating machine learning and trade promotion management to further enhance their demand planning capabilities.
- Moy Park heritage and growth
- Why FuturMaster?
- Bumps in the road
- Joining Pilgrim's family
- Next steps - why?
- Proof of value exercise
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Case Study Abstract
Facing rapid business growth and the need for a unified forecast, Moy Park implemented FuturMaster's demand planning and advanced promotion management modules. The system provided a foundation for collaboration with commercial and finance teams, resulting in improved forecast accuracy and reduced bias. However, the company faced challenges in recent years, including the impacts of Brexit, COVID-19, and inflation, which affected forecast performance. Nevertheless, Moy Park remained committed to achieving forecast accuracy and bias targets. As part of the Pilgrim's family, Moy Park reassessed its demand planning approach, leading to a roadmap for upgrading to FuturMaster Bloom. Watch recording to learn more about Moy Park's journey and the benefits of partnering with FuturMaster